Ballet in the Park

These graphic designs for the School of Sacramento Ballet’s "Ballet in the Park" celebrate a cherished annual tradition—now in its third year—of bringing free dance performance to Sacramento’s Land Park. Serving as both event promotion and brand awareness tool, the poster combines bold, nostalgic typography reminiscent of childhood learning with clean, striking visuals. The result is an approachable yet sophisticated identity that conveys the accessibility of the event while honoring the artistry of dance and the beauty of its outdoor setting.